Bob Friedland | Managing Director

For more than 25 years, Bob has been a communications leader and advisor to consumer brands, technology companies, retailers, and high-growth businesses looking to shape, protect and grow their reputations. He has served as a national media spokesperson and trusted member of executive teams, helping CEOs and boards navigate launches, milestones, crises and other defining moments. Bob has the operator’s instinct for turning complex business goals into clear narratives that move customers, investors and stakeholders, and his programs have generated billions of media impressions and supported hundreds of millions in sales across retail, e-commerce, consumer products, health, wellness and technology.